Studies

Millennials Outnumber Baby Boomers and Are Far More Diverse, Census Bureau Reports

Millennials Outnumber Baby Boomers and Are Far More Diverse, Census Bureau Reports

Millennials, or America’s youth born between 1982 and 2000, now number 83.1 million and represent more than one quarter of the nation’s population. Their size exceeds that of the 75.4 million baby boomers, according to new U.S. Census Bureau estimates released today. Overall, millennials are more diverse than the generations that preceded them, with 44.2 percent being part of a[Read More…]

A Global Perspective Why Population Aging Matters

A Global Perspective Why Population Aging Matters

People are living longer and, in some parts of the world, healthier lives. This represents one of the crowning achievements of the last century but also a significant challenge. Longer lives must be planned for. Societal aging may affect economic growth and many other issues, including the sustainability of families, the ability of states and communities to provide resources for[Read More…]

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Technlogy for aging in place

Technlogy for aging in place

The marketplace for technology to assist aging adults in the Longevity Economy is expected to grow sharply from $2 billion today to more than $30 billion in the next few years, according to the updated report by Aging in Place Technology Watch, likely to be based on customization of software and hardware in general use — combined with more widely[Read More…]

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The Future of Transport in an Ageing Society

The Future of Transport in an Ageing Society

This project from ILC-UK and Age UK sets out the key transport challenges that are arising from the UK’s ageing population. Using analysis from the English Longitudinal Study of Ageing (ELSA), as well as evidence from transport experts at a stakeholder’s workshop, this report argues that the current transport system is failing to meet the needs of too many older[Read More…]

89 Percent of Boomers Advise Their Friends on Purchasing Decisions

Shandwick released a new study evealing that companies can gain a significant competitive advantage by creating marketing programs that target baby boomers’ expansive relationship networks. The survey, conducted with KRC Research, found that Boomer-to-Friend (B2F) communications are untapped in their potential to influence purchasing decisions for products and services. According to the study of 502 U.S. Boomers, titled « B2F Connections, »[Read More…]

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The Silent Generation Speaks … ‘Will the Boomers Listen?’

Eighty-three percent of “Silent Generation” pre-retirees and 90% of retirees are confident that they have enough money to live comfortably until at least age 85, according to the MetLife Retirement Income Decisions Study: The Silent Generation Speaks. This national poll, commissioned by the MetLife Mature Market Institute(R) and conducted by Mathew Greenwald & Associates, Inc., gauges the income and spending[Read More…]

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New Metlife Mature Market Institute Study

The cost of care and the related stress for those who care for someone with Alzheimer’s disease increases substantially over those who care for someone with another disabling condition, according to a new study by the MetLife Mature Market Institute® (MMI). The study reports that the dollar value of family caregiving for Alzheimer’s caregivers is 41% higher than for others[Read More…]

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